{"id":71573,"date":"2020-05-11T06:52:29","date_gmt":"2020-05-11T10:52:29","guid":{"rendered":"https:\/\/www.businesspundit.com\/?p=71573"},"modified":"2022-04-07T14:07:08","modified_gmt":"2022-04-07T18:07:08","slug":"mobile-app-popularity-pandemic-winners-and-losers","status":"publish","type":"post","link":"https:\/\/www.businesspundit.com\/mobile-app-popularity-pandemic-winners-and-losers\/","title":{"rendered":"Mobile App Popularity: Pandemic Winners and Losers"},"content":{"rendered":"\n
\"Mobile<\/figure><\/div>\n\n\n\n

The coronavirus pandemic has had a distinct impact on the app market in North America. Some types of apps are seeing explosive growth in the number of active users and downloads. Others have seen a drastic decline in popularity. <\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

Popular Mobile Apps On the Rise <\/h2>\n\n\n\n

Major social media apps have seen more daily active users. Social media apps accounted for 20% of all mobile app usage in the US at the beginning of 2020. By mid-March use of social media apps<\/strong> had risen to 25% to total mobile app usage.<\/p>\n\n\n\n

Other apps that have grown during the COVID-19 pandemic include Doordash and other food delivery apps. Doordash<\/strong> was the biggest winner in food delivery apps with 150,000 new users in April.<\/p>\n\n\n\n

Apps that have experienced explosive growth in popularity since the coronavirus pandemic started include video chat and online software apps, online shopping apps, healthcare and telemedicine apps<\/a>, and media and entertainment apps.<\/p>\n\n\n\n

Social video app Houseparty<\/strong>, owned by Epic Games gained 50 million new users between March and April. It’s now the #1 social video app in 82 countries.<\/p>\n\n\n\n

Instacart<\/strong>, a popular shopping app, had an approximate increase of 650%, also between March and April, the prime pandemic lockdown time in the United States.<\/p>\n\n\n\n

MyChart<\/strong>, a health management app, is the #1 medical app in the U.S. Apple App store and #8 in the Google Play store. It has experienced tremendous growth since the COVID-19 pandemic started.<\/p>\n\n\n\n

Netflix<\/strong> has broken the internet. During March and April Americans watched a lot more Netflix than pre-quarantine. The Netflix mobile app had a 19.5% increase in downloads.<\/p>\n\n\n\n

Mobile Apps Declining in Popularity <\/h3>\n\n\n\n

Since February, downloads of the Uber<\/strong> app have all but stopped. There was a glimmer of hope in March when the app saw a slightly higher number of daily users.<\/p>\n\n\n\n

Zillow<\/strong>, a leading real estate app, had a decrease in new downloads of 23.6% in March.<\/p>\n\n\n\n

Airbnb<\/strong>, a lodging rental app, has seen bookings in some major cities drop by about 50% from January to March.<\/p>\n\n\n\n

The emergence of popular new mobile apps in the US has basically come to a standstill. <\/p>\n","protected":false},"excerpt":{"rendered":"

The coronavirus pandemic has had a distinct impact on the app market in North America. Some types of apps are seeing explosive growth in the number of active users and downloads. Others have seen a drastic decline in popularity. <\/p>\n","protected":false},"author":74,"featured_media":71576,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7372,25,1197,7281],"tags":[11358,7854,7925,7628],"class_list":{"0":"post-71573","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"category-business","9":"category-economy","10":"category-social-media","11":"tag-doordash","12":"tag-mobile-apps","13":"tag-netflix","14":"tag-uber"},"acf":[],"wps_subtitle":"","_links":{"self":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/71573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/users\/74"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/comments?post=71573"}],"version-history":[{"count":4,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/71573\/revisions"}],"predecessor-version":[{"id":79756,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/71573\/revisions\/79756"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/media\/71576"}],"wp:attachment":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/media?parent=71573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/categories?post=71573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/tags?post=71573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}