{"id":66061,"date":"2016-04-13T14:15:19","date_gmt":"2016-04-13T18:15:19","guid":{"rendered":"http:\/\/www.businesspundit.com\/?p=66061"},"modified":"2016-04-13T14:15:19","modified_gmt":"2016-04-13T18:15:19","slug":"nba-league-pass-new-record-subscribers-and-views-04-2016","status":"publish","type":"post","link":"https:\/\/www.businesspundit.com\/nba-league-pass-new-record-subscribers-and-views-04-2016\/","title":{"rendered":"NBA &#8216;League Pass&#8217; sets a new record for subscribers and views"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-66062 lazyload\" data-src=\"https:\/\/www.businesspundit.com\/wp-content\/uploads\/2016\/04\/NBA-League-Pass-record-views.jpg\" alt=\"NBA League Pass record views\" width=\"674\" height=\"379\" data-srcset=\"https:\/\/www.businesspundit.com\/wp-content\/uploads\/2016\/04\/NBA-League-Pass-record-views.jpg 674w, https:\/\/www.businesspundit.com\/wp-content\/uploads\/2016\/04\/NBA-League-Pass-record-views-300x169.jpg 300w, https:\/\/www.businesspundit.com\/wp-content\/uploads\/2016\/04\/NBA-League-Pass-record-views-600x337.jpg 600w\" data-sizes=\"(max-width: 674px) 100vw, 674px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 674px; --smush-placeholder-aspect-ratio: 674\/379;\" \/><\/p>\n<p>The NBA revamped its\u00a0\u201cLeague Pass\u201d digital streaming service and changes to the platform helped generate a record number of digital subscriptions, game views and total minute viewership during the 2015-16 season.<\/p>\n<p>Among the platforms newest features was the ability for fans to purchase access to individual out-of-market games.<\/p>\n<p>NBA League Pass domestic and international digital subscribers generated 26.7 million game views this season, the most in app\u00a0history. Viewers paid $6.99 for a single-game under that package or $119.99 for a &#8220;Team Pass&#8221; which provided access to a team&#8217;s full 82-game schedule. There is also a full \u201cLeague Pass\u201d service, which allows access to every single game in the NBA for $199.99.<\/p>\n<p>More than 1.2 billion minutes of in-game actions was viewed on &#8220;League Pass for the season.<\/p>\n<p>&nbsp;<\/p>\n<p>The NBA says subscriber numbers grew by 10% this year, although the league doesn&#8217;t provide subscriber numbers.<\/p>\n<p>As should be expected this season, single-game passes for the\u00a0Golden State Warriors generated more purchases than any other NBA team.<\/p>\n<p>The Warriors\u2019 December 11 match\u00a0against the Boston Celtics was the most-viewed game on \u201cLeague Pass\u201d this season.<\/p>\n<p>It was also the first season that season pass\u00a0offered commercial-free streaming access to its paid international subscribers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The NBA revamped its\u00a0\u201cLeague Pass\u201d digital streaming service and changes to the platform helped generate a record number of digital subscriptions, game views and total minute viewership during the 2015-16 season. Among the platforms newest features was the ability for fans to purchase access to individual out-of-market games. NBA League Pass domestic and international digital [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":66062,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22,7372],"tags":[10742,10720,8290,10741],"class_list":{"0":"post-66061","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sports","8":"category-technology","9":"tag-league-pass","10":"tag-national-basketball-association","11":"tag-nba","12":"tag-nba-league-pass"},"acf":[],"wps_subtitle":"","_links":{"self":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/66061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/comments?post=66061"}],"version-history":[{"count":1,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/66061\/revisions"}],"predecessor-version":[{"id":66063,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/66061\/revisions\/66063"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/media\/66062"}],"wp:attachment":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/media?parent=66061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/categories?post=66061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/tags?post=66061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}