{"id":36748,"date":"2011-04-11T14:28:46","date_gmt":"2011-04-11T20:28:46","guid":{"rendered":"http:\/\/www.businesspundit.com\/?p=36748"},"modified":"2020-09-21T13:33:40","modified_gmt":"2020-09-21T17:33:40","slug":"upcoming-startup-companies-their-missions","status":"publish","type":"post","link":"https:\/\/www.businesspundit.com\/upcoming-startup-companies-their-missions\/","title":{"rendered":"Upcoming Startup Companies, &#038; Their Missions"},"content":{"rendered":"<p>Investors  scour the industry publications each year in hopes of finding the next  startup, just before they hit it big. Just as interested, but less  financially connected, the high-tech junkie is always on the lookout for  his next fix.<\/p>\n<p>Oh, yeah; the hipsters knew it first.<\/p>\n<p>Hopeful  entrepreneurs are also watching, looking for an idea that just might  make them as rich as this year\u2019s success stories. Regardless of your  reasons, check out these up-and-coming startups to stay ahead of the  crowd this year:<\/p>\n<h2><!--more-->Micropayment Geniuses Twitpay and Dwolla<\/h2>\n<p>Everyone\u2019s  definition of what actually constitutes a micropayment is slightly  different. It varies from $12 at the high end, to a fraction of a cent  at the low end. If you\u2019re not familiar with this concept, don\u2019t worry.<\/p>\n<p>Most of us aren\u2019t.<\/p>\n<p>Micropayments  are used to pay for extremely cheap goods and services found online \u2013  anything from a download to written content. There is an emerging market  for this service, primarily in third-world countries. Although Paypal  wasn\u2019t successful with their micropayment system, <a href=\"http:\/\/twitpay.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Twitpay<\/a> and <a href=\"https:\/\/www.dwolla.com\/default.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">Dwolla<\/a> appear to be doing it right.<\/p>\n<h2>Smartphones as the New Credit Card<\/h2>\n<p>Are  you tired of always searching for your credit card? Do you panic if  it\u2019s not in its designated spot in your overstuffed wallet? It only  takes a second of inattention to put a card in the wrong place, and hours to find it again.<\/p>\n<p>On  the other hand, your smartphone makes life a little easier. The latest  development projects are striving to turn your smartphone into a credit  card. If this sounds like the wave of the future, it\u2019s actually already  happening. Starbucks has the \u201c<a href=\"http:\/\/itunes.apple.com\/us\/app\/starbucks-card-mobile\/id331379009?mt=8\" target=\"_blank\" rel=\"noopener noreferrer\">Mobile Card<\/a>\u201d app, PayPal has their own  little program for the iPhone, and Google has \u201c<a href=\"http:\/\/www.readwriteweb.com\/archives\/google_interest_in_zetawire_android_mobile_wallet.php\" target=\"_blank\" rel=\"noopener noreferrer\">Zetawire<\/a>.\u201d<\/p>\n<h2>Commercials, Commercials Everywhere<\/h2>\n<p>Advertisers  are intent on finding you no matter where you try to hide. The latest  craze is in mobile advertisement. So many smartphone users are relying  so heavily on their favorite electronic gadget that ecommerce marketers  are searching for new ways to get their message to this sector of the  economy.<\/p>\n<p>The  only problem with naming an up-and-coming startup in this new trend is  that the big boys snap them up as fast as they get started. <a href=\"http:\/\/emoney.allthingsd.com\/20110125\/facebook-acquires-mobile-advertising-company-out-of-stealth-mode\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook has  already acquired Rel8tion<\/a>, and they\u2019ve only been around for about nine  months.<\/p>\n<h2>Don&#8217;t You Love ToTs?<\/h2>\n<p>Of course, this doesn&#8217;t refer to another favorite, the tater tot! This catchy acronym is a memorable name for a <a href=\"http:\/\/www.thisorthat.com\/\" target=\"_blank\" rel=\"noopener\">This or That<\/a> commentary. This new startup launched in May, 2010, and already has more than two million impressions in January 2011 alone. If  you&#8217;d like to take part in the heated debates that go on through the  ToTs, or even start a new opinion-fest of your own, join the crowd on  this new site.<\/p>\n<p>Keep  in mind that the most successful startups frequently just find an  easier, faster, or cheaper way to do everyday tasks! Of course, making  it fun doesn\u2019t hurt either. What&#8217;s your favorite startup this year?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Investors scour the industry publications each year in hopes of finding the next startup, just before they hit it big. Just as interested, but less financially connected, the high-tech junkie is always on the lookout for his next fix. Oh, yeah; the hipsters knew it first. Hopeful entrepreneurs are also watching, looking for an idea [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25],"tags":[7039,7043,7037,7036,7040,7041,7038,7042],"class_list":{"0":"post-36748","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-business","7":"tag-dwolla","8":"tag-starbucks-mobile-card","9":"tag-startup-missions","10":"tag-startup-strategy","11":"tag-this-or-that","12":"tag-tot","13":"tag-twitpay","14":"tag-zetawire"},"acf":[],"wps_subtitle":"","_links":{"self":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/36748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/comments?post=36748"}],"version-history":[{"count":1,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/36748\/revisions"}],"predecessor-version":[{"id":76632,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/posts\/36748\/revisions\/76632"}],"wp:attachment":[{"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/media?parent=36748"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/categories?post=36748"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.businesspundit.com\/wp-json\/wp\/v2\/tags?post=36748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}